For Love and Fashion

In many fashion advertisements you also see the women posed next to or draped over sexy young men.

This can give women the false impression that you need a man in your life to be successful and happy.

In most of the advertisements you see with both men and women, more so fashion advertisements than anything else, the women are the more dominant figure in the ad. Usually placed closer to the camera than the man.

The strategic placing of the men and women in ads could be because the product they are trying to sell is more directed towards women but this also sends out the message that since the women in the advertisements are more dominant and are focused more on, they are more successful and important.

 This subconscious thought could trigger the impression that if you buy this brands products, you will become successful and happy and get a man of your own who you will be more successful than.